For years the Easter Bowl has been synonymous with junior
tennis. It’s also been synonymous with marketing and promotions and national
media coverage. Under the guidance and direction of Bryan Fineberg, the 43rd
annual Easter Bowl Spring National Championships will be played April 11-18,
2010, once again at the picturesque Rancho Las Palmas Resort in Rancho Mirage,
Calif.
Marketed
and publicized like a professional tennis event, the Easter Bowl is the only
junior tennis tournament that has its own one-hour syndicated TV special that
reaches more than 50 million homes. Other Easter Bowl facts:
It’s the only USTANational
Championship where the top juniors in multiple age divisions, their families
and coaches are all at the same place at the same time.
More than 650 high-profile influential teenagers 12 – 18 years old
Young, upscale parents: average age 37 –55;
26% earn over $200,000
More than 500 family members and 150 private coaches
National print and electronic media coverage with more than 52 million print
impressions.
Generates $2 million in tourism revenue for the greater Palm
Springs economy.
Fineberg recently announced three
types of sponsorships: Title, Gold and Silver. If you’re looking to grow your company’s name in the world
of tennis, look no further than becoming a sponsor of the world-famous Easter
Bowl
The following are the three types
of sponsorships currently being offered, the cost and what you will receive for
each. Please contact the tournament office if you have questions regarding any
of these.
Silver Sponsor:
$5,000
Booth and signage at registration for three days.
Quarter-page ad in the Easter Bowl tournament program (distributed free
to all players and fans).
Banner on center court and visible on one-hour nationally syndicated
television show.
Gift basket give-away to 650 players.
Brand exposure and sales opportunities at all sites during the week of
the tournament.
Invitation to Welcome Reception and Sponsors’ Brunch.
Mention in tennis media reports on the tournament and tennis websites
covering the event.
Display advertisement on EasterBowl.com.
Gold Sponsor:
$15,000
Includes all of silver
items plus:
Thirty-second commercial on one-hour nationally syndicated television
show.
On-air interview on one-hour nationally syndicated television show
representing your company.
Half-page ad in the Easter Bowl tournament program (distributed free to
all players and fans).
Complimentary rooms at the Ranch o Las Palmas resort.
Table at tournament during the week with signage.
Rancho Las Palmas ballroom availability for opportunities to do outreach
or conduct seminars, etc.
Two free rounds of golf at Ranch Las Palmas.
Title Sponsor:
The ultimate in event sponsorships, becoming a title sponsor
means your company name is mentioned each time the word Easter Bowl appears
anywhere on television, in print and in the social media arena. Contact the
Easter Bowl office at (212) 308-5368 if you are interested in learning more
about all the benefits of having your companies name become synonymous with the
Easter Bowl.